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5 Up & Coming Celebrity Beauty Brands You Won’t Want To Miss!

Keeping up with the whirlwind that is celebrity news can sometimes feel like a much needed break from day-to-day conversations about operations and workflows within your business.

Luckily, if that’s what you’re on the hunt for, we’ve got just the thing! In this blog, we’re giving you all the hot takeaways on the five up and coming celebrity beauty brands that you won’t want to miss.

This blog will not only give you a break from work talk but also gives you something fun to look forward to if you’re looking for new brands to try out when it comes to making yourself feel empowered through the beauty brands you use.

Read on to see what empowering brands are coming your way!

Pley Beauty by Peyton List

If you’re an advocate for self-empowerment as well as taking a stance on how you help the Earth, this brand may be one of your favorites! Created by the start of the Netflix hit show, Cobra Kai, Pley Beauty is created by American actress and model Peyton List and has a commitment towards not only uplifting its customers but the environment as well! Click here to read their sustainability pleybook.

List says this beauty line was created for “people that love beauty and love expressing themselves but also care about their impact [on the world] and the environment.”

Pley Beauty comes with fun collections like Love Child and Cobra Kai as well as individual pieces or packaged sets for your eyes, cheeks and lips.

GXVE by Gwen Stefani

If you’ve been a fan of Gwen Stefani’s fun, punk and edgy look then you’ll want to hurry over and place your order on GXVE! Inspired by the glamorous vibes of Gwen Stefani, GXVE’s brand offers bold, clean and classical colors to help you feel confident and sleek no matter what product you choose.

While only 8 products are offered as part of their current initial launch, the products offered are for your lips, eyes, and or face to give you the full face glam you may be looking for. And if you’re looking to go an extra mile, they also offer GXVE merch to give you the full Gwen Stegani BANANAS effect. Check out their online store here.

Inala by La La Anthony

Looking for some quality top-line hair care products? La La Anthony’s new Inala online store is definitely one you’ll want to check out.

Inala’s website mission states that they’re “on a mission to boost hair health” and their products seem curated to do exactly that. Their signature product, power potion, uses key ingredients such as rice water, biotin, and arginine to stimulate a healthy scalp as well as hair growth.

You’ll also find other products on the site meant to make your hair growth journey smoother but make sure to keep checking their site for updates as their product line teases that new things are coming soon! Check out their full site here.

The Outset by Scarlett Johansson

Sometimes hailed as the world’s sexiest woman, Scarlett Johansson’s new beauty brand “The Outset” is a skincare line meant to rejuvenate and hydrate your skin without using harsh chemicals.

Quoted in POPSUGAR’s magazine, Johansson has said "I have had acne-prone skin — struggled with that through my 20s — and I've tried every acne peel, mask, and skin-resurfacing polish," which is why she’s wanted to create a line that others with acne-prone skin or other sensitivities can rely on.

The Outset offers individual products but also has an outline regimen to help you create your own routine towards healthy and balanced skin.

Environment conscious? This is another great brand that holds your ideals! The Outset has a commitment towards staying consciously clean, clinically tested and cruelty free. In addition, every purchase appears to go towards a good cause. In April 2022, purchases made to the brand we’re aiding in the support of planting trees. Visit The Outset’s full site here.

Cay Skin by Winnie Harlow

An advocate for self-acceptance and inclusivity, the Cay Skin beauty brand is created by Winnie Harlow, model and entrepreneur.

With a focus on sun protection, Cay Skin offers 4 products as a daily skincare line. With a focus on helping protect all skin tones from the harsh rays of the sun, Cay Skin is another brand that has a commitment towards sustainability and taking care of the planet. Read more about their commitment here or shop their products here.


With so many fun up and coming beauty brands here, we hope you find something that not only takes your mind off of work talk for a bit but also that you find a brand that empowers you to love the skin you're in and feel confident as you head into that next meeting!

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